SOBA Biz Club is a business group exclusively for Star Outstanding Business Awards (SOBA) current partners, past participants and winners from 2010 - 2024. Beyond being an awards programme, Star Outstanding Business Awards (SOBA) has always been about fostering a community consisting of high calibre leaders willing to share their expertise to uplift one another.
Submission is open from 5 June - 10 November 2025. Download the submission kit for eligibility requirements and guidelines.
Through our virtual SOBA Submission Clinics, participants will receive comprehensive guidance to ensure that they understand the criteria, requirements and best practices for a successful submission - enhancing their chances of recognition and success in SOBA. Register here for: SOBA Submission Clinic 1 SOBA Submission Clinic 2 SOBA Submission Clinic 3 SOBA Submission Clinic 4 […]
SOBA LABs (Learn. Aspire. Build.) are a series of educational seminars that provide valuable business insights to participants. Attendees have the opportunity to build their skills and knowledge to grow their businesses.
SOBA LABs (Learn. Aspire. Build.) are a series of educational seminars that provide valuable business insights to participants. Attendees have the opportunity to build their skills and knowledge to grow their businesses.
Attendees can expect an insightful fireside chat delving into critical topics focusing on ensuring business continuity and effective scaling. Esteemed industry leaders and experts will convene to share insights, strategies, and best practices for SMEs navigating this crucial phase of growth.
New this year, SOBA Elevate is a session tailored for CEOs and senior management of SMEs seeking valuable strategies and practical guidance to propel their businesses forward . Expert speakers will provide actionable insights on the challenges and solutions on the topic of the day.
First round of judging will be from 26 - 28 November. The Top of the Class Awards (“TOTC”) and Outstanding Achievement Awards (except the SOBA Mikro Recognition Award) for each tier will be reviewed by several panels of judges concurrently. TOTC finalists will be invited to present virtually before the panel of judges in English […]
For the “Best in Customer Service” awards, the panel of judges will shortlist the top 5 companies for public voting purposes. The public can vote for their preferred customer services provider via www.soba.com.my.
Shortlisted finalists will be invited to present virtually before the panel of judges in English / BM Language.
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