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PETALING JAYA: In an increasingly competitive business environment, resilience and adaptability have become key ingredients for success – qualities that the Star Outstanding Business Awards (SOBA) continues to recognise and

PETALING JAYA: Winning the Star Outstanding Business Awards (SOBA) has proven to be a catalyst for growth, industry recognition and new business opportunities, according to past recipients.

Malaysia's shift towards cashless payments is no longer just changing how consumers transact, it is reshaping how businesses operate.

ICE Holidays Sdn Bhd marked a historic milestone at the Star Outstanding Business Awards 2025 (SOBA), emerging as one of the biggest winners of the night with five prestigious awards,

AS one of the region's fastest growing direct-selling companies, Malaysian company Fitline (M) Sdn Bhd combines German scientific innovation – courtesy of its roots to its mother company PM-International AG

AMID ongoing disruptions to global businesses and supply chains, Star Media Group (SMG) Bhd is spotlighting small and medium-sized enterprises (SMEs) as key drivers of Malaysia's economic growth and resilience.