SOBA 2025

Judging Round 3 (Physical)
2026-01-12 08:00 - 17:00 (Asia/Shanghai)
Shortlisted participants will be invited to Menara Star to present physically before the panel of judges in English / BM Language. Shortlisted participants will be re-assessed by the panel of selected judges during the final presentation to determine the winner of the Malaysian Business of the Year Award.
The Elite Entrepreneur of the Year and Malaysian Business of the Year Awards will be separately reviewed by a final panel of judges. The final panel of judges will include one representative from each of the initial panels of judges. The Elite Entrepreneur of The Year will be chosen out of the six (6) par excellence EOTY – Young , Male & Female winners in both tiers i.e. Below RM25 million and RM25 million & above categories.
The winner of the Malaysian Business of the Year Award in the respective tiers will be selected from three (3) shortlisted participants by a final panel of judges. Shortlisted participants will be identified based on the combined top three (3) TOTC scores. For avoidance of doubt, should a participant participate in all eleven (11) TOTC, only the best three (3) TOTC combined scores will be taken into consideration to qualify as a shortlisted participant for final judging as the Malaysian Business of the Year.

SOBA Prestige
2026-01-16
Attendees can expect an insightful fireside chat delving into critical topics focusing on ensuring business continuity and effective scaling. Esteemed industry leaders and experts will convene to share insights, strategies, and best practices for SMEs navigating this crucial phase of growth.

Gala Night
2026-04-08
